Raseel/ Same Day Delivery Courier
My job responsibilities as a Digital Marketer in Raseel include but not limited to the following:
- Audience Identification, Competitors' analysis, and Digital Platforms' Selection for targeting the intended audience
-Developing the Social Media Strategy and the Content Strategy and overseeing their execution.
-Developing, Creating, and designing Engaging Content whether for the Social Media Platforms (Facebook, Instagram, LinkedIn), Advertising Campaigns, Landing Pages, or the Website
- Focusing on Video Content Creation & Marketing using advanced tools and always scheduling the posting times of the content on the different platforms taking into consideration that our Audience are active on these platforms in different times of the day
-Developing and managing Digital Marketing Campaigns on various Digital Platforms and always optimizing the campaigns for the best use of the budget.
-Creating Distinctive Landing pages for each campaign using advanced tools like Unbounce and A/B testing various designs, content, language, voice of tone, and text and selecting the champion variant to use for the same audience in the coming campaigns.
-Using Email Marketing platforms like Mailchimp to launch Email Marketing Campaigns and to gather the users info through integrating it with our platforms including social ones like Facebook.
- Developing the Company's Website using Wordpress.org and creating the Website Content taking into consideration SEO guidelines.
- Using Analytics whether it's already provided in the tools we use or integrating Google Analytics to track and analyze the landing pages and the website traffic flow and provide regular internal reports
- Analyzing and tracking the goals we target like conversions through internal analytics, Google Analytics Goals & Goals Tunnels, Facebook Pixels Integrations, Events Tracking, Facebook Analytics & Events Funnel Analytics, Offline Events Matching, Google AdWords Custom Conversion setup, etc and always working on improving the conversion rate
Check out Raseel at their website developed by me using Wordpress: https://raseelapp.com/ and their Facebook page: https://www.facebook.com/raseelapp.
Check out below some of my work in Raseel: (note: I've always researched and used Creative Online Tools to create my work, however I have no experience in Photoshop, Dreamweaver, or Illustrator.
I'm not a Designer, I'm a Digital Marketer. But I like to explore New Tools & learn about New Platforms!
This is Raseel Website developed by me using Wordpress.org, Please click on the photo to be directed to the website or click on this link: https://raseelapp.com/
This one of the landing pages created using Unbounce for one of the Ad Campaigns, Please click on the image to be directed to the landing page! (join.raseelapp.com)
These videos are created using special online tools as I mentioned before that don't require designer or photoshop skills!
